The Objective

Communicate Canon’s employer value proposition to relevant candidates and educate those candidates about the culture and benefits of working at Canon. Generate high-quality marketing and PR applications for Canon.

What we delivered

Content article

Article on Campaign about what it's like to work in the Canon marketing team and social media promotion.​

Emails

Bespoke careers email and a candidate email promoting the roles and the content article.

Jobs

A selection of branded job listings on Campaign and PR Week Job sites boosted by Applications Assured.

The Outcomes

Over 1000 unique page views

91 click throughs to jobs

Average dwell time 4m 35s

Over 1000 unique page views